Google Business Profile Optimization: Be Found First. Be Chosen Fast.

At Senior Living Occupancy, we help assisted living and senior living communities turn their Google presence into a consistent stream of phone calls, direction clicks, and booked tours.

Why Google Business Profile Matters More Than Ever

Your GBP is the #1 local search asset for your facility.

Here’s what it influences:

assisted living community

Whether you show up in the “assisted living near me” map pack

competitive analysis

How you compare to competitors (ratings, photos, descriptions)

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How easy it is for families to call, message, or visit you

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How much trust your brand builds at a glance

Yet most communities treat their profile as an afterthought while competitors claim the top spots.

What’s Included in Our Optimization Service

Profile Audit & Clean-Up

We’ll analyze your current profile to fix missing info, category mistakes, and duplicated listings that might be holding you back.

Full Optimization of Core Info

We update all business details to match search best practices name, category, hours, phone number, services, amenities, photos, FAQs, and more.

Map Pack Ranking Strategy

We improve your chances of ranking in the top 3 local results by building local authority signals:

NAP consistency across directories
Location landing pages on your site
Keyword optimization inside your listing
Geo-tagged images and local schema

Visual Presence Overhaul

Families judge your community in seconds. We upload and manage high-quality photos that showcase your space, activities, and care.

Review & Reputation Management

We make your website fast, crawlable, and error-free. Google rewards performance, and so do your visitors.

We help you:

Get more 5-star reviews
Respond to every review professionally
Flag or remove fake/abusive feedback
Encourage families to leave positive experiences that drive trust

Weekly GBP Posts & Updates

We treat your profile like a social feed posting updates, news, testimonials, and promotions to keep you active and engaging.

What You’ll See After Optimization

assisted living community

Higher placement in “assisted living near me” searches

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More inbound calls and website visits

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More driving direction clicks

Higher credibility before the first conversation

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More reviews, more trust, and fewer no-shows

Why This Service Works So Well in Senior Living

Because it meets families at the exact moment they’re searching for help.

Most families don’t have time to browse ten websites. They scan 2–3 listings, read a few reviews, look at photos, and make a call.

We help you be the one they call not the one they scroll past.

Who This Is For

This service is for you if:

01
Your facility isn’t showing up in Google Maps
02
You have inconsistent or outdated listings
03
You have poor or few reviews
04
You’re relying too much on paid ads for local visibility
05
You want low-cost, high-trust local discovery

Why Senior Living Occupancy?

We’re not just SEO experts we’re occupancy experts. We’ve studied how families research, what they click, and why they convert. And we’ve built a repeatable Google Business Profile process that does one thing: Puts your facility in front of the right families, at the right time.

FAQ

Do you claim and manage the listing for us?

Yes. We handle the entire optimization and give you shared access. You always own the listing.

Absolutely. We manage multi-location GBP rollouts with local variations to avoid duplicate issues.

Most clients see measurable traffic, calls, and ranking gains within 2–6 weeks.

Yes. We’ve recovered dozens of compromised or incorrectly suspended GBP accounts.

Let’s Make You the First Facility Families Find and Trust

We’ll audit your listing, fix what’s broken, and turn your Google presence into your most powerful lead channel.